Recipe for an Effective Press Release

The Recipe for an Effective Press Release Just because you are not a Fortune 500 company, does not mean that you shouldn’t utilize press releases. The image of press releases many people have is from huge companies with massive announcements or having to do with a giant scandal. Press releases, however, can and should still …

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5 Tips for a Product Description that Sells

Whether you are running a major online business or just selling some used clothes on eBay, the product description is extremely important. Since when selling products online it is unlikely that you will ever get to speak to the customer directly, the product description serves as your only way to close the deal. Writing a …